Hi all,
I hope that everyones week is going swimmingly (anyone catch that pun, based on the beautiful weather lately?) and prosperous! I've been quite busy lately working on commercial photo shoots for local small businesses, several family/kid portraits, engagements, food photography, and also some personal works. Images from some of these shoots to follow soon.
Over the next few weeks I'd like to cover a few questions that I'm frequently asked when clients inquire about photography services or are planning a specific time/location for a shoot. Hopefully, this will also be informative to some of my readers and that they can apply these ideas to their own personal photography.
This week is all about lighting/time of day to do a shoot. I'm asked regularly about WHEN we should schedule a shoot outdoors in natural light. My response is always (and honestly not usually accepted eagerly) early morning or really late in the afternoon. The reason, I explain, is to utilize the best possible lighting which occurs just after sunrise or before sunset. There is a small window of time during this part of the day, when the sun gives us a gorgeous golden hue that is frequently called the "Golden Hour" or "Magic Hour." Obviously this doesn't apply as much on cloudy overcast days but it still makes a difference in the final quality of the images.
Most people have noticed this, and EVERY competent photographer worth their salt should know this. The difference is completely noticeable when comparing images shot in the late morning, noon, or early afternoon versus the same images taken during this "Golden Hour" time period. Personally, I rarely even take my camera out of its bag between 10:00-2:00. A few reasons for this is that midday sun is often too bright and can "wash out" (or brighten a scene entirely too much) and also creates harsh unflattering deep dark shadows. You can try to apply this to your own photography by taking any photograph yourself at noon, and then take another photo of the exact same spot or subject at 7:30-8:00 P.M. (this time of the year) and compare them side by side. Below is a quick example of just a simple iPhone photo I shot in my backyard a few days ago during the "Magic Hour." Hope this helps!
As always, comments, critiques, and/or questions are encouraged. Thanks for reading!