Hi all,
This week we have another wonderful guest blogger, Event Planner specialist, Chivonne Hyppolite, owner of Abstract Elements Management Agency. Chivonne and I met last year at a networking event and I was instantly taken back by her optimistic, inviting, and friendly laid-back personality. We have kept in close contact ever since and it is my honor to present her as this weeks guest blogger. Chivonne is based in Atlanta, GA now but has travelled the globe for clients such as Sony Music Group, UPMC, Dr.Darryl Scriven, Haitian American Nurses Association, and Dr. Simone Ellis. She is available to plan uniquely tailored events anywhere for weddings, corporate/social events, trade shows, and also manage talent. Her guest blog here shows a direct correlation between photography and event planning, and also why it's always better to work together rather than against...here's Chivonne!
Events Through The Lens
Written By: Chivonne Hyppolite, Event Execution Expert at Abstract Elements Management Agency
Pulling off a stellar event experience for my clients is what I live to do! Planning and executing events which exceed the clients’ expectations is the goal when I decide to take on a project. As a seasoned event manager, I understand that it takes a talented and creative team to make event magic onsite. One of the most important members of my creative team is the photographer! After years, months, and weeks of formulating the details of an event, why shouldn’t my photographer capture all of the minute details of this spectacular occasion for others to enjoy later? Event photographers help me, the planner, to tell my clients story.
When planning an event budget with a client, I always recommend making a line item for a professional photographer. The memories of your event is all that you will have after it is over. Make sure those memories are captured with excellence. Although a company employee or family member shoots as a hobby, I do not encourage that they are utilized to tell the event story. I gently remind my clients, you often get exactly what you pay for. Pictures speak volumes and when utilizing an amateur photographer because they are cheap, this usually yields amateur photographs.
Effective and efficient communication of the clients’ event objectives and goals are weaved into the shot list. From there, the photographer is able to frame the event story through his or her creative lens. Oftentimes, clients inquire “How will the photographer know what to capture?” I smile and exclaim…”Its all in the secret sauce!” YES, the secret sauce! This is my personal formula for photographic nostalgia. Once I obtain my clients unique event needs and understand the flow of their event, the photographer and I sit down build a strategic recipe which will leave the client coming back for more. With a teaspoon of succinct timing, a dash of great lighting and a pinch of the element of surprise my secret sauce affords my clients the ability to relive their events for years to come.
About The Author:
Chivonne Hyppolite is the Founder and Event Execution Expert at Abstract Elements Management Agency (AEMA); an innovative event and speaker management firm with over a decade of experience, Chivonne plans and executes events for Fortune 500 companies, small businesses, start-ups and nonprofits. In addition, she develops and manages a myriad of speakers through the AEMA Speaker Institute. You can learn more about Abstract Elements Management Agency at www.abstractelementsma.com Follow AEMA @abstractelementsma on InstaGram and @AEMAEvents on Twitter.